The US takes a lot of flack for not using the imperial measurement system instead of the metric. Now, we’re not here to force anyone to choose anything, we’re simply presenting a separate alternative…one that is also delicious. You may not think of chickens for their stature but we assure you, Burger King unlocked their potential when it comes to measurement a long time ago. Our “Long Chicken” is longer than the rest, and the time is now for it to become the new standard.